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  1. Home
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Browsing by Author "FARIHA NAWSHIN"

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    MODELLING THE EFFECT OF SOCIAL MEDIA ON FEMALE STUDENT USING ARTIFICIAL NEURAL NETWORK (ANN)
    (2020-01-30) FARIHA NAWSHIN
    Social Media are growing rapidly among the young generation all over the world. The impact of social media (SM) in our education institutions and society today are undoubtedly overwhelming. Students in the developed and developing countries are becoming more addicted to social media and its applications for various reasons which will affect student specially female student’s personal and professional life. This study aims to determine the impact of social media on female student’s social lifestyle using Artificial Neural Network (ANN). The study deployed a quantitative research methodology involving questionnaire as research instrument among 100 female university students in Bangladesh. After training and testing the dataset we find that model accuracy is more than 90%.The findings include the following: social media refines how female students think, interact, communicate, fall in love (find love), positive and negative effects on them, their social lifestyle and many more. It was concluded that in despite of public views concerning the misuse of social media among female students in the society, some of the students were interested to use social media positively for their educations and other activities of their social life. But the negative impacts of social media among the undergraduates appeared to be higher as compared to positive impacts.

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